70s I'm A Screwball For Wheaties Cereal Ringer t-shirt Small
Chest 17 in.
Length 26.5 in.
Content: 50% Cotton 50% Polyester
Tag Brand: Unbranded
This awesome ringer is a piece of promotional merch from the 70s for the General Mills cereal, Wheaties. Known as "The Breakfast of Champions" this shirt incorporates two signature elements from the cereal's branding, sports and the color orange. For decades, Wheaties' heavy association with sports and distinctive orange boxes were used to make it easily recognizable to consumers. Starting with Lou Gehrig in the 30s, the cereal has allowed numerous athletes to grace its box, including Walter Payton, Mary Lou Retton, Esther Williams, Larry Bird, Cal Ripken Jr., and Dale Earnhardt. This shirt celebrates the brand with a goofy graphic that's designed to convey "I'm a screwball for Wheaties".
Fits like a modern unisex adult small.
24-10-128700