90s Diet Pepsi Ultraviolet Rays Ray Charles t-shirt Extra Large
Chest 23 in.
Length 27.5 in.
Content: 100% Cotton
Tag Brand: Hanes
This awesome shirt features a delightful pun designed to sell Diet Pepsi. This shirt sports some "ultraviolet rays", which of course means it's decorated with some technicolor pop art portraits of the iconic Ray Charles. This shirt was made in the 90s as a part of a Pepsico ad campaign featuring what was titled, "Ray's Song". The campaign involved a series of commercials starring the beloved musician, along with the slogan "You Got the Right One, Baby, Uh Huh".
The advertising venture wound up becoming one of Pepsi's most viral campaigns, and it became a staple of early 90s pop culture. The commercials inspired numerous parodies that were featured in movies and television shows like The Fresh Prince of Bel-Air, Coneheads, and Rookie of the Year.
Fits like a modern unisex adult Extra Large
24-11-129183